in Cape Town
We are looking for a talented, vibrant person to join a team of media creatives to work as COPYWRITER for a leading advertising group.
You would be responsible for the conceptualization and creation of content for adverts, promotions and brand activations.
Apart from radio, you would work across a wide range of media and formats (i.e.online, on-air competition etc.).
? Conceptualise and write live and recorded commercials and promotions for clients
? Conceptualise and write station promotions
? Develop and execute on air competitions
? Direct voice over artists in the studio, and together with the sound engineer, produce recorded commercials
? Develop and utilise knowledge of voice-overs, music and sound effects
? Partake and contribute in brainstorming meetings and training sessions
? Regular listening to all stations in order to understand the brands and deliver in accordance with the brand strategies
? Computer literacy skills (Microsoft Word, Excel etc.)
? Strong creative and conceptual skills with applied, practical abilities
? Strong communication skills
? Strong interpersonal skills
? Good time management skills
? Completely fluent in English (Fluent in Afrikaans will be beneficial)
? Understanding of and experience in integrated advertising: ATL, online, mobile and below-the- line communication
? Knowledge and understanding of the role of brand strategy and working within brand parameters
? Strong digital social media skills with a keen awareness and interest in online trends and latest best practice
MUST HAVES: (Please send proof of the following with application)
- 4-6 years copywriting experience
- Tertiary qualification (Degree / Diploma / Certificate) in Advertising / Copywriting
- A creative portfolio, including radio spots produced