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Full-time
Digital Marketing Manager

at Recruit Digital in Cape Town

Digital Marketing Manager- International Fashion Brands: (Cape Town)

International marketing and sales B2C digital manager - Role is in Cape Town, but the clients head offices are in LA and London. This role is very diverse and multifaceted. The candidate assumes responsibility for aspects of online sales, social media and marketing and then all brand management, graphic work and visuals, lookbooks.

Specific responsibilities include:

Sales


  • Agree and meet online sales targets
  • Manage, design and implement sales promotions
  • Liaise with clients and deal with queries, issues and returns. Deal closely with warehouse in UK.
  • Analyse sales performance and produce weekly sales report.
  • Must know analytics and social media measuring.

Marketing


  • Develop marketing opportunities and actively seek out new partners who compliment our brand
  • Assist in maintaining Instagram, Facebook and newsletter subscriptions
  • Strong online marketing experience is a big advantage. Manage affiliate PR agencies.
  • Manage website back-end and various promotions - Magento. We are also currently developing a new website from the ground up, so it will be a very exciting period.
  • Commission artwork and graphics and promotions to ensure that the brand is in line and gives the customer the appropriate experience
  • Liaise with the web developers, e-marketing agencies, PR companies and other suppliers to maximise efficiencies and sales

You need to be very computer and online literate. ERM, CRM and Microsoft software is essential. Fair amount of admin and assisting.


  • The successful candidate will be able to demonstrate a passion for, and understanding of, developing and implementing digital communication campaigns across content, email, direct mail, PPC, blogger outreach, online PR and social media. You will need to be at home online and be a habitual social media user. You will be able to instigate and deliver effective fashion media communication campaigns for a global audience.
  • Know and understand website backends. eg: shopify, magento, etc
  • Photoshop and illustrator skills are an advantage

If this is your dream job then please apply to tanya@recruitdigital.co.za with your CV. Please include an explanation of why your experience is specifically relevant to this role and why you are interested. Passion for fashion is huge advantage.

 



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Published at 18-05-2017
Viewed: 350 times