Post a new job

ADVERTISEMENT

Full-time
Social Media strategist/ content creator

at Recruit Digital in Cape Town

Are you a Social Media Strategist fundi with a knack for creating content??

Want to work with a cool team in a digital agency? Then this might be the position for you!

Social Strategy & Execution


  • Develop and execute Paid Social Media strategy in order to generate quality leads. This includes optimisation, testing, planning, calendar management, budget management, platform selection, and reporting.
  • Implement and optimise Social Media campaigns across all required platforms.
  • Channels to be utilised: FB, Twitter, Instagram, YouTube and LinkedIn.
  • Implement and optimise re-marketing campaigns across platforms.
  • Increase ROI, quality of leads and cost effectiveness of future PPC activities.
  • Work with graphic designers to create and optimise social media adverts.
  • Drive optimisation innovation and proactivity in the approach to campaign performance.
  • Monitor and report back on campaign performance.
  • Provide user research to refine social media strategies.
  • Improve the efficiency of ongoing portfolio marketing.
  • Identify and develop pitch campaigns to acquire new clients.
  • Develop budgets to set-up and maintain existing and future social campaigns with relevant KPI's in place.
  • Assisting in the creation of a communication strategies.

Content Creation


  • Monthly content calendar creation for clients
  • Ad hoc post creation
  • Work with web team to develop landing pages for Social Media and re-marketing campaigns.
  • Image sourcing
  • Post publishing

Facebook Paid


  • Advert Creation
  • Activations (budget allocation/audience targeting)
  • Remarking

Community Management


  • Managing and monitoring social media pages and posts
  • Inbox message response
  • Hashtag response
  • TripAdvisor & Google My Business message response
  • Monitoring clients reputation across social media platforms
  • Engaging in client-focused online conversations in a tone and style appropriate to the brand

Influencer Management


  • Identify influencer opportunities
  • Managing influencers for content creation and posting

Copywriting

Write engaging, accurate and on-message content appropriate to social media channels and audiences.

Creation of website content


  • Optimising existing content to make it suitable for web
  • Ad hoc content creation such as notices, letters, emails etc
  • Compiling collateral and writing copy for external and internal newsletters and blogs

Proofreading


  • Website content
  • Presentations
  • Legal documents
  • Adverts

Our ideal Social Media Strategist/Manager will possess:


  • A results driven attitude
  • A BS/BA degree in a related field (communication, journalism or business majors)
  • More than 5 years of relevant experience in a digital industry
  • The ability to work on multiple projects simultaneously
  • Good communication skills, and a knack for research and writing
  • Confident to pitch ideas and gain support

Essential Requirements Include


  • Be strong on performance measurement, achieving KPI's and reporting
  • Expert understanding of the Facebook advertising suite (Facebook Ads Manager)
  • A good understanding of Google Analytics
  • A good understanding of email marketing software
  • A basic understanding of SEO



Recent jobs at Recruit Digital
Full-time Digital Account Manager at Recruit Digital in Durban
Full-time Digital PR executive at Recruit Digital in Cape Town
Full-time Front End Developer at Recruit Digital in Johannesburg North
Full-time IT Manager / Development Manager at Recruit Digital in Cape Town
Full-time Senior Systems Analyst at Recruit Digital in Cape Town

« Return to homepage
Report a problem with this job!!   
Recommend to a friend
Published at 08-11-2018
Viewed: 261 times